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Digital Marketing

Hector · 5 · 206

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Online Hector

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Does anyone know anything about Digital Marketing?  I don't mean, "what is it?" because I have looked it up on the net and basically understand the idea, but more in terms of: any experience of it, how to get into it, is it dodgy or a reasonably sensible way of making money or  starting a career, courses or training...... this sort of thing.  Not for me I hasten to add, I have enough difficulty turning the computer on, but a young lad (26) living here asked me the other day and I had to say I hadn't a clue!


Online Roger

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Hi Hector - the 'young Lad' - does he have special knowledge or expertise of something?

If 'yL' has special knowledge about 'X', then through a website, attract views and present that 'X' knowledge in best advantage, with links, and entice the viewers interest to extend to making a purchase. When that happens, 'young Lad' gets a commission from the Seller ?
So would that be a sort of 'Amazon' set up for 'X' ?

I know one person attempting to make income this way. More than that - no idea !

But it beats 'selling fingers' anyday   8)  (btw I'm no computer wizard either).

''If you can't explain it simply, you don't understand it well enough'' - Albert Einstein


Online KiwiCanadian

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Guys, google can be your friend, (some times).

just googled "Digital Marketing" and got loads of hits, easy peasy.

I think this one explains it best.
https://en.wikipedia.org/wiki/Digital_marketing

KC
I used to have a handle on life........but it broke


Online Coolkorat

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The Chartered institute of Marketing runs courses on digital marketing, https://www.cim.co.uk/training-courses/digital-marketing-0066.html

If the young man intends to work freelance then he will need some proven track record in the areas mentioned in the course overview. If not he should consider doing some pro bono work with an agreement that measurable success/ improvement/ engagement will be available for his resume.

Far better that he tries to find work for a company with a budget to fund digital marketing specialists and experienced staff to teach and mentor him. The hotel chains are an immediate starting point. He needs to be on top of his game; competition for this kind of work will be fierce. But if he is passionate, knowledgeable, determined and committed he should go for it.


Online Hector

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